C3 is doubling down on its partnership to place its virtual brands inside select TGI Fridays kitchens. With more than 700 restaurants in 54 countries, the potential scale for C3’s brands like Krispy Rice, Kumi and its newest digital brand, Stonie Bowls, is...
Travelers flying through Raleigh-Durham International Airport in North Carolina have a new option with a new virtual food hall bringing nine restaurant concepts for pickup and gate-side delivery through a partnership between Reef and Hubb Kitchens. For off-premises...
C3 announced a new strategic investment that will “evolve” its global presence and solidify its offerings across the United States and United Arab Emirates. This will bring C3’s virtual restaurant brands and brick-and-mortar locations to the fast-growing UAE market,...
Remember when Pasqually’s Pizza & Wings drew the ire of some customers after it was discovered the virtual brand was really Chuck E. Cheese in disguise? Applebee’s, too, came under fire for the Neighborhood Wings menu it rolled out on Grubhub, but that reaction is...
Pasha Mehran, formerly Uber Eats’ head of dark kitchens and, before that, its head of national partnerships in the western U.S., has joined C3 as its chief strategy officer. He will oversee joint ventures with celebrity chef-driven restaurants, digital creators,...
The Off-Premises Packaging Summit as a forum for the industry to connect, collaborate, and construct new solutions specifically for the takeout and delivery market.